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Ritualis Corporate Identity

Customer: Ritualis   Year: 2007
Corporative identity of a unisex beauty center.

CHALLENGE:
To transmit the idea of a quality custom made service specialized in skin treatments for both genders.

RESPONSE:
In the logotype, we underline the word “tu” (you), transmitting attention and proximity. We use warm colours related to the skin.
The promotional element displays a neutral frame of a statue, with the intention to reflect the unisex service.
The brown curve on the image emphasizes the skin treatments offered.

DEVELOPMENT of:
Naming, logotype, business cards, promotional element and centre sign painting.